What are the Entrepreneurial Essentials?

As the host of the Kanawha Valley Hustlers podcast, I believe in the power of entrepreneurship, and I’m here to guide and inspire you. Today’s episode is brief because I have something important to announce, but more than that, I want to hear from you. Your thoughts and ideas matter.

So, what’s the big news? I’ve officially launched my business, the Joe Justice Organization. It’s a venture where I specialize in direct response video and assist people with their marketing needs. But this podcast isn’t just about my journey; it’s about yours too. I want to answer the question: What do you need to start a business?

Let’s start with the basics. Establishing a business requires a legal foundation. I’ve talked to numerous entrepreneurs, and here’s what I’ve gathered: setting up a Limited Liability Corporation (LLC) is the way to go. It’s not as complicated or costly as it may seem, and it provides the necessary protection.

Now, skills are paramount. Contrary to popular belief, you don’t need a new skills succeed. Take Starbucks, for example; they built an empire by selling a product as ancient as time itself: coffee. Basic skills, a strong work ethic, and determination are your best assets. Sure, certifications can help, especially in specialized fields, but they aren’t the only keys to the kingdom.

One thing I’ve learned is the importance of follow-up. Business conversations often end with potential clients expressing interest but delaying their decision. Having an organized follow-up system is crucial. Whether it’s a digital calendar or a good old-fashioned paper planner, staying on top of these leads is vital. Your fortune lies in the follow-up; it’s where those initial seeds you plant in people’s minds begin to grow.

Financial stability is another aspect often overlooked. If you’re living paycheck to paycheck, starting a business can be difficult. In the best-case scenario, it might take three months before you see any income. Having a savings cushion is crucial. Tighten your budget, save rigorously, and be prepared for delayed payments or clients who might not pay at all.

As I embark on this new chapter, I’m not just sharing my experiences; I’m here to learn from you. Your feedback, ideas, and insights are invaluable. Together, let’s shape the entrepreneurial landscape, not just in our Kanawha Valley, but across West Virginia and beyond. Remember, it’s not just about hustling hard; it’s about hustling smart and always wearing a smile on this exciting entrepreneurial journey.